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Crafting a Smooth Rental Experience for Puzzled Express

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Enhancing Puzzled Express Rentals UX

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UI/UX Designing

Project Overview:

Puzzled Express Rentals is a party rental company that specializes in providing event essentials—from tables and chairs to inflatables and decor—serving customers looking for a fast and convenient way to book equipment online. Our goal was to transform their digital presence into a seamless, user-friendly platform that reflects their commitment to fun, simplicity, and customer satisfaction. We focused on crafting a responsive, intuitive UI/UX design that makes it effortless for users to browse rental categories, view product details, and submit booking inquiries directly from any device. The new interface streamlines the customer journey with clear visuals, smart navigation, and a straightforward inquiry process—helping customers plan their events in just a few clicks.

Executive Strategic Overview
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Our Approach

We focused on creating a simple, easy-to-use website for Puzzled Express Rentals. Our goal was to make it easy for users to browse, select, and book party rentals—especially on mobile devices.

The solution

We designed a clean and responsive layout with clear navigation, organized categories, and a smooth booking process. The result is a user-friendly website that helps customers quickly find and rent what they need.

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Design Goals

User-Centric Navigation

We designed a clean, intuitive menu for quick access, reduced cognitive load with progressive disclosure, and optimized search with predictive input for efficiency.

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Design Goals

Visual & Interaction Design

We adopted a modern, minimalistic design aligned with the brand, ensuring consistency in typography, colors, and icons, while using micro-animations to boost engagement.

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Design Goals

Responsive & Accessible Experience

We developed mobile-first designs for adaptability, integrated WCAG-compliant accessibility features, and optimized assets with smart caching to reduce load times.

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Key steps & Considerations in UI/UX design.

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User Research & Discovery

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Personas & User Journey Mapping

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Wireframing & Prototyping

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Performance Optimization

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